The Food and Nutrition Research Institute
(FNRI) study revealed that obesity, which can lead to serious heart problems
and diabetes at a young age is becoming one of the most prevalent nutritional
problems of Filipino children and adults. To prevent increasing the risk of
these diet-related diseases, it is imperative to have proper nutrition and an
active lifestyle.
Jr. NBA Jr. WNBA presented by Alaska sponsors, coaching staff and the 2013 Jr. NBA
All-Star Team Philippines
Given these growing issues on health, Alaska
continues their partnership with Jr. NBA this year to nurture young boys, and
girls, become better individuals and encourage them to embrace a healthy
lifestyle not just by drinking milk but also by leading an active lifestyle
through sports.
The 2014 Jr.NBA presented by Alaska, the
international youth development program of the NBA, formally launched its
seventh staging and their new program exclusively for girls, the Jr.WNBA last
January 18, Saturday at the British School Manila, Bonifacio Global City.
The launch was led by Alaska Milk President
and CEO Fred Uytengsu, Alaska Milk VP for Marketing Blen Fernando, NBA Asia
Country Manager Carlo Singson and NBA Head of Basketball Operations Sefu
Bernard.
"We are excited to jumpstart another
active year of Alaska Sports with the opening of the Jr. NBA-Alaska program,”
said Uytengsu. “This year, young girl players will also get the opportunity to
participate and benefit from the program with the launch of Jr. WNBA.
NBA Asia Country Manager, Carlo Singson and Wilfred Steven Uytengsu President
and CEO, Alaska Milk Corporation
The Jr. WNBA program allows aspiring girls in
the country to be part of NBA’s international youth development program. These
girls will be given the same trainings and opportunities as Jr. NBA participants
because in these modern times, girls are just as interested in sports,
specially basketball, as the boys.
With Alaska as presenting partner, the Jr.
NBA program has reached hundreds of schools and communities nationwide and
benefited thousands of children, parents, and coaches through basketball
training camps and school clinics.
Some of the best local basketball coaches,
led by Alaska and PBA legend Jojo Lastimosa join NBA coaches led by Sefu
Bernard in travelling all over the country to conduct school clinics for
coaches and players during the regional selection camp starting on January 19.
These activities will culminate in the
National Training Camp at the SM Mall of Asia where the 2014 Jr. NBA and Jr.
WNBA basketball players and national coach will be named. They will then given
an experience of a lifetime when they go on a trip to watch an NBA game and
meet NBA players. Last year, the Jr. NBA All-Star Philippine team watched a Los
Angeles Lakers home game against the Memphis Grizzlies at the Staples Center met
NBA superstar Kobe Bryant.
The Jr. NBA & Jr. WNBA presented by
Alaska, is just one of Alaska’s Sports Development Program that inspires
children to become future champions through teaching them skills to play the
game while incorporating the values of determination, hard work, teamwork,
discipline and sportsmanship.
Become a champion too and join Alaska’s
sports programs now! NUTRITION.ACTION CHAMPION. For more information on Jr. NBA
Philippines visit www.jrnba.asia/philippines; Alaska Basketball Power Camp
visit: www.alaskapowercamp.com/basketball and for live Twitter updates, follow:
@ALASKAsportshub.
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