Friday, November 24, 2017

Time to work and play with Taiwan Excellence


The Philippine Statistics Authority reported last March that eight million Filipinos are overworked. They work well beyond the required 48 hours per week—equivalent to one additional day, which inhibits quality time with family, adequate sleep, and general well-being. These statistics suggest that Filipinos should take a step back and strive to strike a balance between their professional and personal lives. The Taiwan External Trade Development Council (TAITRA) is pleased to present innovative products that have been developed to help achieve a better work-life balance. Through its Taiwan Excellence campaign, TAITRA introduces wonderful products that boost quality of life. Every day is an opportunity to get active Our daily commute can consume so much of our time. Consider switching up your mode of transportation. Check out Tern’s Verge X10, a portable bike that disassembles in just 10 seconds. Its wheels are ultra-light, giving city riders a great biking experience. If you’re traveling long distances, try Heartway’s lightweight and compact S21 EasyMove Scooter. It can travel as fast as 4 miles per hour, and is easily transportable through its remote-controlled folding feature. It comes with a travel case so you can take it with you on your next trips. Learn something new Weekends are a good time to reward yourself for the week’s accomplishments and to reenergize for what’s ahead. However, this doesn’t mean cozying yourself up at home to sleep, reading or binge-watching your favorite TV shows. Discover new, relaxing, and revitalizing hobbies to enjoy on your days off. Test your athletic abilities and push yourself physically by joining a triathlon. And make sure you have essential gear like the Revolution Tri-Max Fabric from AROPEC Sports’ Triathlon Compression Lycra Suit. It’s made with a special super-stretch fiber that supports muscles and keeps you comfortable during and after cycling to optimize performance. If you prefer stress-relieving activities, golf is a great alternative. Hono’s The Best Caddie Putter can help you master the game faster. It has a built-in Slope Detector to improve your aim and a non-slip rubber grip to enhance your comfort. Or bring the Step2Gold’s Ta-Da Chair on your next trip to the golf course. It transforms a walking stick into a chair in just a few steps and enables a convenient way to get a breather on busy days. Find time to de-stress Unwinding is crucial and allows you to boost energy levels for your next activity. Photowalking is a physically less demanding hobby and the PaperShoot Hinoki Digital Camera is a great companion. A first-of-its-kind, this digital camera is made of wood, uses a one-button system for hassle-free control, and comes with wide-angle and fisheye lenses, a micro USB port for effortless exporting, and a 5 MP CMOS image sensor. It’s easier to achieve a work-life balance with these Taiwan Excellence-approved products. For more information on Taiwan Excellence accredited products, visit the interactive Taiwan Excellence Experience Zone 3 at the Glorietta Activity Center on November 24 to 26. The three-day event is lined up with exciting activities such as product showcase, mini concerts, booth navigation tours, fashion shows, games, and raffle draws. You can also log on to taitra.org.tw/ and like Taiwan Excellence on Facebook.
The Philippine Statistics Authority reported last March that eight million Filipinos are overworked. They work well beyond the required 48 hours per week—equivalent to one additional day, which inhibits quality time with family, adequate sleep, and general well-being. These statistics suggest that Filipinos should take a step back and strive to strike a balance between their professional and personal lives.

Tern's Verge X10

The Taiwan External Trade Development Council (TAITRA) is pleased to present innovative products that have been developed to help achieve a better work-life balance. Through its Taiwan Excellence campaign, TAITRA introduces wonderful products that boost quality of life.

Every day is an opportunity to get active

Our daily commute can consume so much of our time. Consider switching up your mode of transportation. 

S21 EasyMove Scooter

Check out Tern’s Verge X10, a portable bike that disassembles in just 10 seconds. Its wheels are ultra-light, giving city riders a great biking experience. If you’re traveling long distances, try Heartway’s lightweight and compact S21 EasyMove Scooter. It can travel as fast as 4 miles per hour, and is easily transportable through its remote-controlled folding feature. It comes with a travel case so you can take it with you on your next trips. 

Learn something new

Weekends are a good time to reward yourself for the week’s accomplishments and to reenergize for what’s ahead. However, this doesn’t mean cozying yourself up at home to sleep, reading or binge-watching your favorite TV shows. Discover new, relaxing, and revitalizing hobbies to enjoy on your days off.  

Revolution Tri-Max Triathlon Suit

Test your athletic abilities and push yourself physically by joining a triathlon. And make sure you have essential gear like the Revolution Tri-Max Fabric from AROPEC Sports’ Triathlon Compression Lycra Suit. It’s made with a special super-stretch fiber that supports muscles and keeps you comfortable during and after cycling to optimize performance.


The Best Caddie Putter

If you prefer stress-relieving activities, golf is a great alternative. Hono’s The Best Caddie Putter can help you master the game faster. It has a built-in Slope Detector to improve your aim and a non-slip rubber grip to enhance your comfort. Or bring the Step2Gold’s Ta-Da Chair on your next trip to the golf course. It transforms a walking stick into a chair in just a few steps and enables a convenient way to get a breather on busy days.  

Step2Gold's Ta-Da Chair

Find time to de-stress

Unwinding is crucial and allows you to boost energy levels for your next activity. 

Hinoki Digital Camera

Photowalking is a physically less demanding hobby and the PaperShoot Hinoki Digital Camera is a great companion. A first-of-its-kind, this digital camera is made of wood, uses a one-button system for hassle-free control, and comes with wide-angle and fisheye lenses, a micro USB port for effortless exporting, and a 5 MP CMOS image sensor. 

It’s easier to achieve a work-life balance with these Taiwan Excellence-approved products. For more information on Taiwan Excellence accredited products, visit the interactive Taiwan Excellence Experience Zone 3 at the Glorietta Activity Center on November 24 to 26. The three-day event is lined up with exciting activities such as product showcase, mini concerts, booth navigation tours, fashion shows, games, and raffle draws. You can also log on to taitra.org.tw/ and like Taiwan Excellence on Facebook.

Tuesday, November 21, 2017

New Laundry Experts! Ariel Men Push for Gender Equality with #JuanWash

Press Release

New Laundry Experts! Ariel Men Push for Gender Equality with #JuanWash
Because stain removal knows no gender



MANILA, Philippines — September 29, 2017 — In Filipino households, doing the laundry is traditionally seen as a woman’s sole responsibility. Thanks to the shift in people’s mindsets,aided by Ariel’s progressive #JuanWash campaign, that backwards thinking will soon be a thing of the past.

Recognizing that chores can be done by anyone, Ariel rolled out the#JuanWash campaignwhich is targeted towards men. Its goal is straightforward and goes right into the heart of the matter – toget men to do their share of laundry duties, one wash at a time. For Ariel men, this goes beyond simply doing the laundry, as it also shows their support to their wives,and moulds their children into understanding theequal role of men and women in doing the household chores.

As the first detergent to invite men to do their part of the housework, Ariel assembled several celebrity #JuanWash ambassadors. Among them is professional basketball playerJC Intal, supported by his wife Bianca Gonzalez-Intal, as well as actor John Prats, supported by his wife Isabel Oli-Prats.

 “The new Ariel Man is more confident and more responsible when it comes to raising his family”, explains JC Intal. More and more Juan Washers all over the country are rising up to do their share of the laundry duties, and it’s a call to arms that expresses what it means to be the modern man of the house. “Ang Ariel Man ay makabago at progresibo. Ang totoong macho ay tumutulong sa mga gawaing bahayto serve as good male role models for the kids,” adds John Prats.

Local personalities Kean Cipriano, James Deakin, Ali Khatibi, Marco Alcaraz, Sam Ajdani,andAnton Del Rosario are also active #JuanWash supporters. These JuanWashers use Ariel Power Gel which makes superior cleaning effortless so they can easily help out at home.



Launched online last September 1, 2017, the #JuanWash campaign not only celebrated those men who have done their part of laundry duties, but also dedicated Fridays as #JuanWash days. Considering that most Filipino households do their laundry twice a week, getting men to do the laundry once a week means doing their equal share of the load. By getting men to do the laundry at least once a week,Ariel hopes to transform them into laundry experts with the help from Ariel Power Gel that’s especially formulated for better stain removal with just one wash.

In partnership with Eat Bulaga, Ariel also scoured through many different barangays in Metro Manila to find Juan Washers every Friday. This put the spotlight on individual Juan Washers, and showcased how valuable their role is in further pushing gender equality in the family and in the community.In so doing, Ariel Men all over the Philippines were able to collect 10,000 laundry hours in just one month, which represents thenumberof hours freed up for the women in their lives.

To celebrate thisfeat, Ariel handed over the 10,000 laundry hours to the Philippine Commission on Women(PCW), represented by their Chief of Corporate Affairs and Information Resource Management Division, Ms. Honey Castro,as a symbolic gift to women, while emphasizing Ariel’s support for gender equality in the household. This aims to inspire and encourage more men to do their share of the load.

“The Philippine Commission on Women (PCW), the lead agency that champions gender equality and women's empowerment, welcomes this initiative of Ariel Philippines in breaking the gender stereotype that housework is only women's work,” shares PCW Executive Director Emmeline L. Verzosa. She adds, “We are glad that the private sector and advertising agencies have now joined the campaign in promoting the value of shared household and parenting responsibilities among female and male family members. Through such male role models, companies are able to educate the public about more positive masculinities. Gender equality should begin at home.”

Ariel’s #JuanWash campaign comes at a crucial time for Filipino families, whose lifestyles continue to evolve, especially with the rise in dual-income homes and an increasingly progressive cultural landscape that puts equal value in the time of women and men. According to the Philippine Statistics Authority (PSA),formerly known as the National Statistical Coordination Board (NSCB),Filipino men are getting more involved in household work, with men allotting an average of 5 hours working on chores in the year 2000 compared to the average of 1.87 hours in 1979. The trend is expected to continue to increase as traditional gender roles shift.

"More than providing superior clean and better stain removal with our innovative liquid detergent, Ariel is a brand that prides itself in being a part of the progressive Filipino home. With Ariel #JuanWash, we want to shed light on the importance of gender equality in and out of home, as we all work together towards a more progressive country and a more equal world”, shares Louie Morante, Regional Brand Communications for P&G ASEAN Fabric and Home Care.

The #JuanWash campaign supportsP&G’s #WeSeeEqual global advocacy, and forms part of Ariel Philippines’ #AhonPinay movementwhich continues to push the boundaries on gender equality and women empowerment. To date, Ariel has an ongoingpartnership with the Technical Education and Skills Development Authority (TESDA) to provide women with training in commonly male-dominated fields. These trainings are envisioned to give these women more equal job opportunities in these fields.

A lot is in store for Ariel’s #JuanWash initiative, and we hope you can also take part in spreading the word for this nationwide movement.Go ahead and be a part of the change by contributing to your share of the household chores with #JuanWash – one wash at a time.

In gratitude to the modern Juans, Ariel is also offering a unique promotion for men who would be availing of select services from various Metropole Laundromat branches. Every time men commit to the cause in this way, they’ll earn points for freebies granted by Ariel and Metropole as a gift to the efforts shared in supporting #JuanWash Fridays.

To learn more, visit Ariel’s website, Facebook, and Youtube page.

Sunday, June 18, 2017

adidas Running invited street runners from around the globe to race against elite athletes in Berlin to put the new PureBOOST DPR shoe to the ultimate test

Shaunae Miller, Wayde Van Niekerk, Akani Simbine, Noah Lyles

Manila, Philippines:On May 19, adidas Running’sworldwide community of runners took part in a street running event in Berlin to celebrate the PureBOOST DPR. Global media, influencers, adidas Runners community, running crews, elite athletes and the Speed Squad came together to take on the city streets at night and experience the performance running silhouette.

The event was designed to champion those who adidas describe as‘street artists’ - runners who explore the unexplored parts of the city, takingon the unpredictability of the urban landscape with each stride. Runners from around the world were challenged to experience this raw, unfiltered running style for themselves.

After a street art exhibition, guests HIT THIS GROUND RUNNING and conquered a 6km run through Berlin, tackling ‘DPR moments’ - obstacles and distractions includingstreetlights, traffic, sharp corners, speeding bikers, and more. With ease thanks to the new agile and adaptive design features of the PureBOOST DPR inlcudingan 8mm heel-to-toe offsetfor a natural and adaptive BOOST experience,and a wider forefoot which provides a more stable platform for pivotal transitions when running around corners or over varied and unpredictable surfaces in the city.

For the first time, adidas invited their elite track and field athletes from South Africa, the USA, The Bahamas and Australia includingWayde Van Niekerk (South Africa),AkaniSimbine (South Africa), Noah Lyles (USA), Tori Bowie(USA), Shaunae Miller (Bahamas)and Sally Pearson (Australia)to join the experience and race against guests during a surprise 100m ‘sprint zone’. The event culminated in a Block Party celebration at adidas Runbase where guests enjoyed live music from DJ Batman and Ahzumjot as well as food, drinks and more opportunities to test the shoe.

Philipp Schapitz, Director Communications adidas Running said, “The PureBOOST DPR event celebrated street running creators - those who know their city better than anybody else and are not afraid of exploring it. It was amazing to bring together our communities, as well as our athletes and empower them all to feel the pulse of the city.”

Wayde Van Niekerk, Olympic gold medalist and World Record Holderadded, “It was a unique and special experience for me to me to leave the track and take to the streets, at night, to race against some of adidas’ fastest community runners.”


The adidas PureBOOSTDPR is available now at http://shop.adidas.com.ph/running/pure-boost.html. Follow the conversation at @adidasrunning on Instagram, Twitter and Facebook using #PureBOOST DPR.

Wednesday, May 31, 2017

Take on the city with adidas PureBOOST DPR

Press Release


adidas reveals its latest addition to the PureBOOST franchise that launched earlier this year, the newPureBOOSTDPR- an  innovation engineered to take runners closer to the city streets.Made for runners whose unafraid attitude makes no urban environment unconquerable, the new agile and adaptive design features the latest application of adidas’ industry leading Boost technology, with a new 8mm heel-to-toe offset. Creating a natural Boost platform that stores and unleashes energy more effectively every time it hits the ground, the shoe enables runners to truly ‘feel’ the streets.

When developing PureBOOST DPR, adidas looked at the needs of the urban runner and designed a shoe that is as dynamic and adaptable as they are. PureBOOST DPR was created to support runners in dodging traffic, racing street lights and weaving through pedestrians, working with the unpredictable surroundings and harnessing its energy.


Stephan Schneider, product manager, adidas Global Running said: “All over the world, runners are exploring cities and expressing their own creativity in the routes they choose and the challenges they take on. We wanted to build something purely designed for this type of runner, and loved the idea of creating a more adaptive running experience. This led us to design an 8mm heel-to-offset, that when paired with signature Boost technology allows the feet to sit lower, deeper, and much closer to the streets.”

The shoe’s key features include:

-          One-piece engineered circular knit upper-Aramis-tested for a seamless and adaptive fit, wrapping the foot from the inside of the midfoot around to the outside. Providing comfort no matter the route or obstacle.
-          Heel fit counter system- designed to enhance the support of the foot and the Achilles, allowing the foot to move effortlesslywith the shoe.
-          Wider forefoot -providing a more stable platform that tailors itself in the pivotal moments of transition when running over varied urban surfaces and around corners.
-          Stretchweb outsole -enabling a smoother and more flexible ride, working in harmony with Boost to unleash a runner’s full potential.
-          BOOST -ultra-responsive comfort and cushioning that stores and returns energy every time the foot hits the ground.



The adidas PureBOOSTDPR retailsfor P7,495 at http://shop.adidas.com.ph/running/, Commonwealth, and Sole Academy. Follow the conversation at @adidasrunning on Instagram, Twitter and Facebook using #PureBOOST.

Sunday, May 21, 2017

Win limited edition Gilas merchandise with Tayo ang Gilas promo


Chooks-to-Go, the official roasted chicken of GilasPilipinas, continues to drum up support for the national team.

As the Nationals are currently slugging it out with other countries in the 2017 Southeast Asia Basketball Association (SEABA) Championship for Men, Chooks-to-Go is serving up a simple treat for basketball and roasted chicken fans alike.

The country’s largest rotisserie chain announced its TayoangGilas promo just recently, where basketball fans can have a chance to win limited edition Gilas merchandise.

The promo will run all throughout the course of the regional cagefest, from May 12 to 18. Chooks-to-Go will randomly pick lucky winners of Chooks Gilas jackets and Chooks Gilasbasketballs.
Promo mechanics is simple. To qualify, participants must visit Bounty Sports and Chooks-to-Go  Facebook fanpages and click the “Like” button.

After liking the pages, participants should fill out an online form that will be posted on Bounty Sports’ page. The list of daily winners will be posted on Bounty Sports page.


Don’t miss the opportunity to win these limited edition Gilas memorabilia. For more information about TayoangGilas promo, visit the Bounty Sports page on Facebook.

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