Time to work and play with Taiwan Excellence

The Philippine Statistics Authority reported last March that eight million Filipinos are overworked. They work well beyond the required 48 hours per week—equivalent to one additional day, which inhibits quality time with family, adequate sleep, and general well-being. These statistics suggest that Filipinos should take a step back and strive to strike a balance between their professional and personal lives. The Taiwan External Trade Development Council (TAITRA) is pleased to present innovative products that have been developed to help achieve a better work-life balance. Through its Taiwan Excellence campaign, TAITRA introduces wonderful products that boost quality of life. Every day is an opportunity to get active Our daily commute can consume so much of our time. Consider switching up your mode of transportation. Check out Tern’s Verge X10, a portable bike that disassembles in just 10 seconds. Its wheels are ultra-light, giving city riders a great biking experience. If you’re traveling long distances, try Heartway’s lightweight and compact S21 EasyMove Scooter. It can travel as fast as 4 miles per hour, and is easily transportable through its remote-controlled folding feature. It comes with a travel case so you can take it with you on your next trips. Learn something new Weekends are a good time to reward yourself for the week’s accomplishments and to reenergize for what’s ahead. However, this doesn’t mean cozying yourself up at home to sleep, reading or binge-watching your favorite TV shows. Discover new, relaxing, and revitalizing hobbies to enjoy on your days off. Test your athletic abilities and push yourself physically by joining a triathlon. And make sure you have essential gear like the Revolution Tri-Max Fabric from AROPEC Sports’ Triathlon Compression Lycra Suit. It’s made with a special super-stretch fiber that supports muscles and keeps you comfortable during and after cycling to optimize performance. If you prefer stress-relieving activities, golf is a great alternative. Hono’s The Best Caddie Putter can help you master the game faster. It has a built-in Slope Detector to improve your aim and a non-slip rubber grip to enhance your comfort. Or bring the Step2Gold’s Ta-Da Chair on your next trip to the golf course. It transforms a walking stick into a chair in just a few steps and enables a convenient way to get a breather on busy days. Find time to de-stress Unwinding is crucial and allows you to boost energy levels for your next activity. Photowalking is a physically less demanding hobby and the PaperShoot Hinoki Digital Camera is a great companion. A first-of-its-kind, this digital camera is made of wood, uses a one-button system for hassle-free control, and comes with wide-angle and fisheye lenses, a micro USB port for effortless exporting, and a 5 MP CMOS image sensor. It’s easier to achieve a work-life balance with these Taiwan Excellence-approved products. For more information on Taiwan Excellence accredited products, visit the interactive Taiwan Excellence Experience Zone 3 at the Glorietta Activity Center on November 24 to 26. The three-day event is lined up with exciting activities such as product showcase, mini concerts, booth navigation tours, fashion shows, games, and raffle draws. You can also log on to taitra.org.tw/ and like Taiwan Excellence on Facebook.

The Philippine Statistics Authority reported last March that eight million Filipinos are overworked. They work well beyond the required 48 hours per week—equivalent to one additional day, which inhibits quality time with family, adequate sleep, and general well-being. These statistics suggest that Filipinos should take a step back and strive to strike a balance between their professional and personal lives.

Tern's Verge X10

The Taiwan External Trade Development Council (TAITRA) is pleased to present innovative products that have been developed to help achieve a better work-life balance. Through its Taiwan Excellence campaign, TAITRA introduces wonderful products that boost quality of life.

Every day is an opportunity to get active

Our daily commute can consume so much of our time. Consider switching up your mode of transportation. 

S21 EasyMove Scooter

Check out Tern’s Verge X10, a portable bike that disassembles in just 10 seconds. Its wheels are ultra-light, giving city riders a great biking experience. If you’re traveling long distances, try Heartway’s lightweight and compact S21 EasyMove Scooter. It can travel as fast as 4 miles per hour, and is easily transportable through its remote-controlled folding feature. It comes with a travel case so you can take it with you on your next trips. 

Learn something new

Weekends are a good time to reward yourself for the week’s accomplishments and to reenergize for what’s ahead. However, this doesn’t mean cozying yourself up at home to sleep, reading or binge-watching your favorite TV shows. Discover new, relaxing, and revitalizing hobbies to enjoy on your days off.  

Revolution Tri-Max Triathlon Suit

Test your athletic abilities and push yourself physically by joining a triathlon. And make sure you have essential gear like the Revolution Tri-Max Fabric from AROPEC Sports’ Triathlon Compression Lycra Suit. It’s made with a special super-stretch fiber that supports muscles and keeps you comfortable during and after cycling to optimize performance.

The Best Caddie Putter

If you prefer stress-relieving activities, golf is a great alternative. Hono’s The Best Caddie Putter can help you master the game faster. It has a built-in Slope Detector to improve your aim and a non-slip rubber grip to enhance your comfort. Or bring the Step2Gold’s Ta-Da Chair on your next trip to the golf course. It transforms a walking stick into a chair in just a few steps and enables a convenient way to get a breather on busy days.  

Step2Gold's Ta-Da Chair

Find time to de-stress

Unwinding is crucial and allows you to boost energy levels for your next activity. 

Hinoki Digital Camera

Photowalking is a physically less demanding hobby and the PaperShoot Hinoki Digital Camera is a great companion. A first-of-its-kind, this digital camera is made of wood, uses a one-button system for hassle-free control, and comes with wide-angle and fisheye lenses, a micro USB port for effortless exporting, and a 5 MP CMOS image sensor. 

It’s easier to achieve a work-life balance with these Taiwan Excellence-approved products. For more information on Taiwan Excellence accredited products, visit the interactive Taiwan Excellence Experience Zone 3 at the Glorietta Activity Center on November 24 to 26. The three-day event is lined up with exciting activities such as product showcase, mini concerts, booth navigation tours, fashion shows, games, and raffle draws. You can also log on to taitra.org.tw/ and like Taiwan Excellence on Facebook.

New Laundry Experts! Ariel Men Push for Gender Equality with #JuanWash

Press Release

New Laundry Experts! Ariel Men Push for Gender Equality with #JuanWash

Because stain removal knows no gender

MANILA, Philippines — September 29, 2017 — In Filipino households, doing the laundry is traditionally seen as a woman’s sole responsibility. Thanks to the shift in people’s mindsets,aided by Ariel’s progressive #JuanWash campaign, that backwards thinking will soon be a thing of the past.

Recognizing that chores can be done by anyone, Ariel rolled out the#JuanWash campaignwhich is targeted towards men. Its goal is straightforward and goes right into the heart of the matter – toget men to do their share of laundry duties, one wash at a time. For Ariel men, this goes beyond simply doing the laundry, as it also shows their support to their wives,and moulds their children into understanding theequal role of men and women in doing the household chores.

As the first detergent to invite men to do their part of the housework, Ariel assembled several celebrity #JuanWash ambassadors. Among them is professional basketball playerJC Intal, supported by his wife Bianca Gonzalez-Intal, as well as actor John Prats, supported by his wife Isabel Oli-Prats.

 “The new Ariel Man is more confident and more responsible when it comes to raising his family”, explains JC Intal. More and more Juan Washers all over the country are rising up to do their share of the laundry duties, and it’s a call to arms that expresses what it means to be the modern man of the house. “Ang Ariel Man ay makabago at progresibo. Ang totoong macho ay tumutulong sa mga gawaing bahayto serve as good male role models for the kids,” adds John Prats.

Local personalities Kean Cipriano, James Deakin, Ali Khatibi, Marco Alcaraz, Sam Ajdani,andAnton Del Rosario are also active #JuanWash supporters. These JuanWashers use Ariel Power Gel which makes superior cleaning effortless so they can easily help out at home.

Launched online last September 1, 2017, the #JuanWash campaign not only celebrated those men who have done their part of laundry duties, but also dedicated Fridays as #JuanWash days. Considering that most Filipino households do their laundry twice a week, getting men to do the laundry once a week means doing their equal share of the load. By getting men to do the laundry at least once a week,Ariel hopes to transform them into laundry experts with the help from Ariel Power Gel that’s especially formulated for better stain removal with just one wash.

In partnership with Eat Bulaga, Ariel also scoured through many different barangays in Metro Manila to find Juan Washers every Friday. This put the spotlight on individual Juan Washers, and showcased how valuable their role is in further pushing gender equality in the family and in the community.In so doing, Ariel Men all over the Philippines were able to collect 10,000 laundry hours in just one month, which represents thenumberof hours freed up for the women in their lives.

To celebrate thisfeat, Ariel handed over the 10,000 laundry hours to the Philippine Commission on Women(PCW), represented by their Chief of Corporate Affairs and Information Resource Management Division, Ms. Honey Castro,as a symbolic gift to women, while emphasizing Ariel’s support for gender equality in the household. This aims to inspire and encourage more men to do their share of the load.

“The Philippine Commission on Women (PCW), the lead agency that champions gender equality and women's empowerment, welcomes this initiative of Ariel Philippines in breaking the gender stereotype that housework is only women's work,” shares PCW Executive Director Emmeline L. Verzosa. She adds, “We are glad that the private sector and advertising agencies have now joined the campaign in promoting the value of shared household and parenting responsibilities among female and male family members. Through such male role models, companies are able to educate the public about more positive masculinities. Gender equality should begin at home.”

Ariel’s #JuanWash campaign comes at a crucial time for Filipino families, whose lifestyles continue to evolve, especially with the rise in dual-income homes and an increasingly progressive cultural landscape that puts equal value in the time of women and men. According to the Philippine Statistics Authority (PSA),formerly known as the National Statistical Coordination Board (NSCB),Filipino men are getting more involved in household work, with men allotting an average of 5 hours working on chores in the year 2000 compared to the average of 1.87 hours in 1979. The trend is expected to continue to increase as traditional gender roles shift.

"More than providing superior clean and better stain removal with our innovative liquid detergent, Ariel is a brand that prides itself in being a part of the progressive Filipino home. With Ariel #JuanWash, we want to shed light on the importance of gender equality in and out of home, as we all work together towards a more progressive country and a more equal world”, shares Louie Morante, Regional Brand Communications for P&G ASEAN Fabric and Home Care.

The #JuanWash campaign supportsP&G’s #WeSeeEqual global advocacy, and forms part of Ariel Philippines’ #AhonPinay movementwhich continues to push the boundaries on gender equality and women empowerment. To date, Ariel has an ongoingpartnership with the Technical Education and Skills Development Authority (TESDA) to provide women with training in commonly male-dominated fields. These trainings are envisioned to give these women more equal job opportunities in these fields.

A lot is in store for Ariel’s #JuanWash initiative, and we hope you can also take part in spreading the word for this nationwide movement.Go ahead and be a part of the change by contributing to your share of the household chores with #JuanWash – one wash at a time.

In gratitude to the modern Juans, Ariel is also offering a unique promotion for men who would be availing of select services from various Metropole Laundromat branches. Every time men commit to the cause in this way, they’ll earn points for freebies granted by Ariel and Metropole as a gift to the efforts shared in supporting #JuanWash Fridays.

To learn more, visit Ariel’s website, Facebook, and Youtube page.